Tag Archives: technology

WATCH: Why YouTube is a a ‘killer lead generation strategy’

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Content marketing on YouTube can be a great way to generate quality business leads, says Keller Williams agent Karin Carr, who uses it to build her business. One of the biggest bonuses of this practice is that it’s free. Continue reading →

Dear Marketing Mastermind: Do hashtags matter?

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In this monthly advice column, the Marketing Mastermind, regular Inman columnist Christy Murdock Edgar, answers three burning questions. This month’s topic: Are you confused by the hows and whys of hashtags on social media? It’s my most-requested topic… Continue reading →

Compass launches new consumer search tools, says IPO ‘likely’

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Robert Reffkin announced Monday that Compass has new, artificial intelligence-driven tools that will give consumers home recommendations and let them collaborate with their agents. Continue reading →

Online, DIY brokerage Savvy Lane secures $2M, expands to SoCal

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Discount broker Savvy Lane uses a small team of remote, tech-powered agents and 1 percent listing fee to win deals. It also facilitates a for-sale-by-owner option with low-fee MLS listings. Continue reading →

Corcoran employee’s email hacked, internal data shared company-wide

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A Corcoran spokesperson tells Inman “three emails containing inaccurate and misleading Corcoran information were distributed within Corcoran.” Continue reading →

Another BHGRE franchise launches iBuyer comparison tool

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BHGRE Winans has launched the Flex Move program, a white-labeled version of the proprietary Offer Optimizer software from real estate tech startup zavvie. Continue reading →

Offerpad wants to get buyers in a new house in 24 hours

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Homebuying and selling startup Offerpad announced it’s testing two new pilot programs, set to debut later this year or early 2020. Offerpad Instant Own would allow buyers to move into Offerpad-owned homes in as little as 24 hours and Offerpad Buyer Boo… Continue reading →

Inman News quiz: Think you’re on top of the week’s biggest stories?

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The real estate industry threw some curveballs. Take Inman’s real estate news quiz to demonstrate how strong your talking points and cocktail banter are this week. Continue reading →

Open house manager OHGuests packages features with affordability

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Barely a month old, this open house management solution for individual agents and hands-on brokers stresses data security and affordability, and it’s flexible for all mobile operating systems. Continue reading →