the society group – Need Benjamins

A lighthearted listing campaign during tough times

By Lillian Dickerson | March 16, 2020 - 5:01 pm |March 16, 2020 Uncategorized

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Fredrik Eklund and Ben Bacal teamed up to create their Star Wars-themed “May the Sale Be With You” marketing campaign for a family-friendly $32M luxury listing in Beverly Hills. Continue reading →

America’s most expensive home could be yours for $500M

By Lillian Dickerson | February 3, 2020 - 8:57 pm |February 3, 2020 Uncategorized

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Ex-movie producer-turned-developer Nile Niami is elevating Hollywood extravagance to new heights with his $500 million listing. Continue reading →

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A lighthearted listing campaign during tough times

America’s most expensive home could be yours for $500M

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