Lesson Learned: Don’t be afraid to be different

In this Monday column, Christy Murdock Edgar asks agents across the nation to share the lessons they’ve learned during their time in the industry. This week, founder and CEO of Global Property Systems (GPS) Vanessa Saunders. Continue reading

5 tips for getting your listing Instagram-ready

Instagram is king in some of the hottest markets — some would say it’s a gateway to the millennial buyer (with older and younger generations joining each day). Here are five easy ways to make your next listing Instagram-ready and capitalize on the att… Continue reading

Up against a reduced-fee commission model? Here’s how to win

How do you compete against what seems to consumers like a better deal? Become the premium agent who provides better tools, top-notch negotiation skills and concierge-level service. Here’s how to do that. Continue reading

WATCH: 10 tech trends agents can’t ignore in 2019

From Alexa Flash Briefings to utilizing Siri properly, at Inman Connect New York, HomeSmart Real Estate’s Wendy Forsythe and TRIBUS’ Katie Ragusa explore must-have strategies from agents, brokers, product managers and tech pros that you’ll need to run … Continue reading

What to look for when you’re choosing a brokerage

One of the biggest decisions agents make in their career is deciding which brokerage to join. As Chief Operating Officer and Team Leader, respectively, our backgrounds saw us running successful independent brokerages and outselling the competition. Continue reading

Why brokerages must own their data

When you think “data,” you probably think property (or listing) data. And that’s not entirely wrong, but it’s far from right. There are actually three main data pillars for a broker: property data, but also brokerage data and consumer data. Continue reading

Is technology getting in the way of your success?

2019 is going to be an amazing year for technology. Truth be told, I’ve been saying that since I started in the tech space. But every year, it holds true – there are innovations across virtually every industry. Continue reading