Inman Review: Birdeye is a smart take on experience marketing for agents

Birdeye’s experience marketing solution uses testimonials, reviews and all the online profiles of your company as an evergreen form of brand awareness and lead capture. Continue reading

Putting the leads in leadership

The real estate industry may not be perfect, but a recent Inman Agent Appreciation survey shows that, overall, agents tend to be happy with leadership at their companies. Continue reading

Putting the leads in leadership

The real estate industry may not be perfect, but a recent Inman Agent Appreciation survey shows that, overall, agents tend to be happy with leadership at their companies. Continue reading

Mortgage broker fined $120K for revealing credit histories on Yelp

The FTC says Mount Diablo Lending and its owner responded to negative reviews by posting consumer’s credit history, debt-to-income ratio and other personal information. Continue reading

The most-read news stories of 2019

Amazon tiny homes, the bombshell buyer’s broker commission lawsuits and all things Keller Williams were top-of-mind for Inman readers in 2019. Continue reading

Here’s what you might have missed at Inman Luxury Connect

Pocket listings, disruption, auctions and more were among the many things debated this week by some of the most successful real estate figures in the U.S. Continue reading

Young, new money buyers find agents on blogs and Yelp

Younger buyers who have made fortunes in technology have wrought a complete “180 on the infrastructure of what our business is made up,” Compass agent and Listing Impossible star Aaron Kirman argued during Inman Luxury Connect. Continue reading

How to defend your online reputation

There’s a difference between reviews and testimonials, and the distinction is important. Find out why and how to respond to, learn from and keep it classy with negative online reviews. Continue reading

Online reviews: 5 critical questions agents ask

When it comes to online agent reviews, the same set of questions has popped up for years. It seems prudent, and hopefully helpful, to address some of those questions here. Continue reading