How indie brokers balance flexibility with fear of change

Independent brokers Stacie Staub and Elmer Morales talk about hiring slow and firing fast and the importance of sticking with a business model. Continue reading

New marketing suite from Tribus offers features for social, email and print

In an exclusive Inman announcement, Tribus revealed its new suite of products for digital, print and social marketing for agents, teams and brokerages. Continue reading

Tour a creepy ‘haunted’ house made by Zillow — if you dare

The fictional house of horror comes with “a dingy cellar complete with built-in meat locker” and “creaky wooden doors with mysterious witch-crafted claw marks” that you can virtually visit in a 3D tour. Continue reading

‘We’re transforming the industry’: Side CTO Ed Wu

Two top technology execs, Ed Wu of Side and Chris Cox of Keller Williams, discussed their respective approaches to the ubiquitous conundrum of how to best serve agents with “self-contained” tech. Continue reading

$100M sales volume in year 2: How this rookie did it

Brad Dahler of Berkshire Hathaway HomeServices Beach Properties of Florida has more than $100 million in closed sales and pending contracts generated for 2021 — and he did it all in just two years. Here’s his plan of action. Continue reading

Splurge on your staff: Indie brokers share the importance of support

Independent broker-owners Jena Turner and Serena Lowden share the best way to budget and how investing in staff leads to a gold mine. Continue reading

3 keys to a successful 2022: Video, consumer education and diversity

Focusing on video content, educating the community and increasing industry diversity are all integral to success in the new year, speakers at Inman Connect Las Vegas said Thursday. Continue reading

Realogy’s Social Ad Engine makes social media advertising easy: Tech Review

The user experience does a good job of recognizing the critical nature of simplicity. That seems obvious, but solutions to the problem of how to help agents create a social presence vary across the industry, and this is one of the better ways to do it. Continue reading

The 1 thing that keeps team leaders from becoming broker-owners

Broker-owners Barb Betts and Serina Lowden explained during an Inman Connect Las Vegas session on Thursday how they overcame doubt to start their independent journey. Continue reading

CoStar CEO likens Zillow to ‘mafia,’ suggest it’s ‘hijacking’ listings

Andy Florance weighed in on why his company is building a New York City portal and what he thinks of rival Zillow. Continue reading