WATCH: How to take your team’s branding to the next level

“Branding is evoking emotions and feelings from our customers, right? So it’s so important for us to stay very focused on the fact that those emotions and those feelings give us the opportunity in our business to grow more in-depth relationships.” Rene… Continue reading

WATCH: The systems and tools top recruiters love

Automation, automation, automation — oh, and taking the time to call your agents and remind them that you value them. These are the keys to mastering recruiting, productivity and retention — at least as three panelists explained it at the Inman Connect… Continue reading

Awkward! How to handle uncomfortable client situations

As a real estate agent, you are bound to encounter probably far more than one uncomfortable situation. Here are some of the most common awkward scenarios you might run into plus advice (from agents who’ve lived it) on how to handle them like a pro. Continue reading

Dear Marketing Mastermind: How do I balance privacy and social media marketing?

In this monthly advice column, the Marketing Mastermind, regular Inman columnist Christy Murdock Edgar, answers three burning questions. This month’s topic: privacy matters. Where is the line between maintaining your privacy while also keeping an authe… Continue reading

WATCH: A surge in first-time homebuyers is coming

Real estate veterans Dolly Lenz and Patrick Stone discuss how first-time buyers will impact the market and why they are “cautiously optimistic” about the year ahead onstage at Inman Connect Las Vegas. Continue reading

Ben Kinney’s Brivity now part of Keller Cloud Innovator Program

Real estate software solution Brivity announced Monday it is now a Keller Cloud Innovation Partner. The platform, a product of Keller Williams mega-agent Ben Kinney, now integrates with KW Command, and its mobile app is the exclusive provider of custom… Continue reading

Another top California agent jumps from Coldwell Banker to Compass

Ginger Glass, the nation’s 71st-ranked real estate agent in sales volume according to Real Trends, is making the move from Coldwell Banker Residential Brokerage Southern California to Compass. Glass is the second high-profile departure from the own-sid… Continue reading

WATCH: How 2 realtors incorporate iBuying into their business

A pair of local brokerage heads explain how they’ve incorporated iBuyers into their businesses in Austin and Orlando, and why you should too. Continue reading

WATCH: How 2 realtors incorporate iBuying into their business

A pair of local brokerage heads explain how they’ve incorporated iBuyers into their businesses in Austin and Orlando, and why you should too. Continue reading

EXp CEO sheds light on new ‘Preferred Partners’ program

EXp Realty on Monday revealed details of its Preferred Partners program, a new offering that provides eXp Realty agents and their clients with home-buying services. Continue reading