As a real estate agent, you must distinguish yourself from others and show prospects exactly why they should choose you over another agent. This can be a challenge, but it’s definitely not impossible — and here’s how to do it by tweaking three things y… Continue reading
Have you committed one of these seven deadly sins? Real estate branding experts Tonya Eberhart and Michael Carr of BrandFace discuss these mistakes so that you can avoid committing them while building your brand. Continue reading
Nick Giovacchini of San Francisco-based real estate investment firm AlphaFlow and Stuart Ryland of Sedgwick Claims Management discuss the impacts and coverage associated with earthquakes and how real estate professionals can better advise and assist cl… Continue reading
Homeownership rates among LGBTs are only at 49 percent compared to the overall 64 percent. To get to a point of equality, the Realtor community will need to continue to be inclusionary and welcoming. Here are some helpful hints when working with LGBT c… Continue reading
In the latest real estate scam in New York, people are posing as real estate agents and asking renters to transfer deposits for non-existent apartments. Continue reading
NRT has officially launched Desk, a new, unified platform that acts as the central point from which agents can manage their email, contacts, marketing, profiles and create market reports. Continue reading
Do “coming soon” signs work, or are they just a waste of time? Hear how Dustin Fox, a D.C. agent with $40 million in annual sales, uses pre-listing marketing campaigns to get a big chunk of business. Continue reading
Learn how one broker was inspired after watching the Netflix series “Tidying Up with Marie Kondo” and how a potential “tidying up” movement could impact the entire real estate industry. Continue reading
Gary Vaynerchuk encourages people to be transparent and to tell stories — but he also says that to break through the noise, you need to “think like a media company.” This works for some agents, but others can benefit more from creating memorable experi… Continue reading
With the warnings of a market slowdown in the air, you might feel concerned about your ability to continue to keep your head above water. The good news is, there’s no better time than now to put the market knowledge, network and expertise you’ve develo… Continue reading