Tag Archives: digital marketing

TikToker Giselle Ugarte launches the ‘rise of the real estate influencer’

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The Talent Brokerage’s virtual support programs and coaching will help members learn how to move away from offering canned, unoriginal marketing content. Continue reading →

Zillow acquires VRX Media in big bid to bolster ShowingTime+

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Zillow said VRX’s aerial drone photography, virtual staging, 3D tours and high-definition photography will enhance ShowingTime+, its home showing scheduling platform. Continue reading →

User-driven updates keep presentation platform HighNote easy and innovative: Tech Review Update

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A number of updates have been put in place since HighNote rolled out its initial product more than 18 months ago. While its core competency remains in place, the company has added functionality for organization, information gathering and presentation e… Continue reading →

Proptechs iGuide, HouseLens enter into software collaboration

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Digital marketing and a compelling online presence will be more important than ever, especially on mobile devices, according to a new National Association of Realtors’ report. Continue reading →

Rent.com develops program to help clients trend on TikTok

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Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages. Continue reading →

Don’t wing it! Craft a video marketing strategy that gets results

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How can you as a real estate professional use video to market and grow your brand? The answer is with a well-crafted video strategy. Continue reading →

More communications, less fluff. Bonzo upends the CRM: Tech Revew

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Bonzo deftly avoids CRM stereotypes, yet does exactly what a true CRM should. Its video, live chat, email and text campaigns focus on quick responses, relevant subject matter and traceable discussions. Continue reading →

Zillow launches ‘Zillow Surfing 2.0’ nationwide to automate floor plans

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Zillow is branding around the idea of “Zillow Surfing,” the consumer habit of using the site’s extensive listing content as a time-killer and a way to scroll through what else is out there. Continue reading →

PostcardMania focuses on agents in latest print-digital collaboration

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The Everywhere Real Estate plan also sets up an agent’s Google My Business Profile, another critical facet of online marketing that can challenge smaller teams and new agents. Continue reading →

Artur’In offers a few unique touches to warrant a spot in your marketing stack: Tech Review

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Artur’In automates marketing campaigns and content around new listings or team accomplishments and agent brands. Continue reading →