Tag Archives: Generations

How to successfully sell real estate to any generation

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Educate yourself on what each generation values most, seek to understand their unique needs, and then adjust your approach as needed, trainer Bernice Ross writes. Continue reading →

‘Work through the ranks’: How to build a team that’ll last for generations

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Set yourself up for future success and thoughtfully create a business that will stand the test of time. Million Dollar Listing LA stars David Parnes and James Harris give steps to intentionally create structure, strategy and synergy. Continue reading →

‘What am I supposed to do?’: As US ages in place, report hits a nerve

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A New York Times story on baby boomers not selling their homes sparked an inter-generational dispute online, complete with accusations and existential dread. Continue reading →

Augment ‘lead generation’ with ‘relationship building’ in your 2020 business plan

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Calling someone a “lead” strips the emotion out of rejection. It’s hard when someone you’re on a first-name basis with says they don’t want your service or product, but when a lead doesn’t want your help, it doesn’t hurt so much. Leads are psychologica… Continue reading →

Boomer Blaming, Finger Pointing and the Generational Divide

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“Don’t trust anyone over 30.” It’s a line made famous by ’60s activist Jack Weinberg when a San Francisco Chronicle reporter interviewed him about the ongoing Free Speech Movement at the University of California, Berkeley. Generational finger pointing … Continue reading →

The New Aging Family: Older Adults and Parents

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A decade ago, Dr. Richard Thill moved back into the family home in Anaheim, Calif. to live with his aging parents. Thill was with his mother when she died at age 102 and continues to live with his father, Elmer, who, at 104, is Anaheim’s oldest lifelon… Continue reading →