Tag Archives: leads

NAR settlement may disrupt mortgage partner agent programs

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If homebuyers are no longer willing to pay full commissions, what happens to lender programs that incentivize consumers to work with partner real estate agents? Continue reading →

Searching for lead help? SEO Savvy Agent might be the result you need

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A newly launched education product, SEO Savvy Agent, is designed to help real estate sales professionals learn how to build their brands online to land organic, workable leads, according to the company. Continue reading →

Gary Gold’s advice: ‘Create a machine to get more business’

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The luxury real estate giant with Coldwell Banker recently launched his first-ever live, online mentorship program and is sharing his tricks of the trade with other agents for how to “Compete and Beat the Best.” Continue reading →

OJO debuts premier OJO Pro platform for top-producing teams

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OJO Pro+ will cater to just a handful of teams in each market. The product is one of two new offerings from OJO meant to provide high-quality leads and insights to agents. Continue reading →

40 ways to generate leads that work right now

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Leads are the lifeblood of any successful real estate business. Here are 40 ways to generate leads that are working right now from Jimmy Burgess. Choose a few, and get started today. Continue reading →

Zillow expands ‘post-pay’ Premier Agent model to 2 new markets

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The expansion is part of Zillow’s “enhanced markets” program, which is now in six cities and part of the company’s efforts to eventually build a real estate “super app.” Continue reading →

The agent replied to a fishy email. Then Michael Jackson showed up

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Over five years, Zar Zanganeh, then a young agent with Las Vegas Sotheby’s International Realty, nurtured a relationship with the musician until his death in 2009. In the process, he inked deals for Jackson, Brittney Spears and Prince, whom he was aske… Continue reading →

How to convert leads so you’re eligible for exclusive lead networks

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Even seasoned experts have difficulty navigating the viability of leads, whether they’re shared leads or exclusive leads. Industry analyst Chris Heller has some advice on how agents can qualify for an exclusive lead network. Continue reading →