8 hyperlocal content ideas that’ll show you’re the local expert

Optimizing your digital marketing is an effective way to reel in more business — and creating engaging content is the first step. Here are a few ways you can create valuable, hyperlocal content that’ll help you stand out from your competitors. Continue reading

Want to accelerate your business recovery? Specialize now

When the market rebounds — and it will — owning a niche or specialization will be essential in helping agents revive their businesses all the more quickly. Agents should be preparing for that bounce back today. Continue reading

Lead-gen game changer: How to use the blue ocean strategy to dominate your local market

What’s the best way to look for new lead-generation strategies? Discovering what others are doing that’s working well. In this recurring column, agents and brokers share what they’re doing to change up their lead-gen strategies. Find out how a book tha… Continue reading

3 social media strategies for becoming hyperlocal

Being hyperlocal in your community starts with interacting on a grass roots level. Savvy agents provide real value to their sphere of influence in a multitude of ways. Here are a few strategies to help you get started. Continue reading

Nextdoor raises $123M in funding

Nextdoor, a hyperlocal social network for neighbors and local businesses has raised an additional $123 million in funding, led by Riverwood Capital. Continue reading

Take an exclusive look at KW’s forthcoming consumer app

Keller Williams previewed its forthcoming consumer-facing app experience at Keller Williams Family Reunion in New Orleans on Sunday. It will launch in late in Q2 with the intention of making consumers smarter and its agents the Netflix of real estate. Continue reading