To help you avoid mistakes that will hamper your growth and damage your online presence, social media expert Katie Lance lays out the most common marketing myths and why they’re wrong.
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There are so many misconceptions agents believe about this industry. But that’s exactly what’s stopping them from growing. So here are the untrue things you’ve probably heard about real estate — and why you should ignore them. Continue reading
What the data says, what an agent recommends and what the seller wants are often three different things. Here are five of the biggest discrepancies between expectations and reality. Continue reading
What consumers think they know about the real estate industry creates false perceptions of a profession that is often surrounded by damaging assumptions. Make it your mission to debunk these consumer-held falsehoods. Continue reading
From the outside looking in, the reality of what real estate agents do and what we are like is often quite different than the perception consumers — or even aspiring agents — have, which is often gleaned from relatively few encounters and reality TV. A… Continue reading
Here are seven common misunderstandings that can ratchet up tensions in real estate transactions. Clear them up before they mess up your process. Continue reading