3 ways agents can effectively brand boutique buildings

Real Director of Marketing Md Kamruzzaman writes that in today’s crowded marketplace, even boutique buildings need a distinct brand identity to stand out and attract buyers and tenants. Continue reading

Million-dollar shift: From a $100K-a-year grind to $100K-a-month win

With time and consistent effort, coach Ricky Carruth writes, you’ll watch your real estate career transform from a daily grind into a glorious success. Continue reading

Deadly short-term touring agreement minefields for agents

Trainer Bernice Ross looks at temporary touring agreements, such as Zillow’s, and how they can undermine the interests of clients, agents and brokerages. Continue reading

Association-drafted forms protect consumers and members: CAR

Despite the rhetoric of some in the industry, shifting away from using association-developed forms is the opposite of consumer-friendly, CAR President Melanie Barker writes for Inman. Continue reading

The No. 1 challenge new agents face (and how to overcome it)

Every challenge is an opportunity in disguise, Darryl Davis writes, pushing you to grow, adapt and, ultimately, succeed in real estate. Continue reading

Existing-home sales show the market is still frozen: Economist

Windermere’s Principal Economist Jeff Tucker looks at September’s “disappointing” existing-home sales report and discusses some of the factors impacting the numbers. Continue reading

TikTok Trends: Will you take the winter arc challenge?

Want to avoid falling behind on business or personal goals this holiday season? Rachael Hite tells you how to embrace the TikTok winter arc trend to stay ahead of the game. Continue reading

11 transaction-generating strategies primed for success

It’s up to you to make your own luck and find opportunities where others won’t look. Jimmy Burgess offers strategies both old and new that are poised to work now. Continue reading