EXp punches back over criticism of ‘sweetheart’ commission deal

The virtual brokerage argued Tuesday that it’s settlement wasn’t too small, and asked a court to reject attempts to force it back to the negotiating table. Continue reading

Lead quality, Facebook behind latest REDX release

The latest iteration of REDX’s ad builder introduces customizable ad templates and an easier, more direct connection to Facebook accounts so campaigns can be created and launched in less time. Continue reading

Former California indie brokerage Lyon rebrands to Windermere

The Sacramento-based company will operate using the name “Windermere Signature Properties” nearly four years after its acquisition. The firm boasts more than 700 agents, as well as 14 offices. Continue reading

Opendoor serves up turducken ad to spice up the holiday season

In 2024, Opendoor has ramped up its marketing with various creative agencies, which included a Super Bowl regional ad and stunt by Mischief @ No Fixed Address that featured a live TV house sale in Atlanta. Other recent campaigns include break-up-themed… Continue reading

The 2024 ballot measures that stand to impact homeowners

Across 10 states, ballot measures ask voters to weigh in on changes to property taxes, veterans benefits and more. One even considers whether or not to abolish property taxes altogether. Continue reading

Restb.ai lands deal with New England’s largest MLS

In partnership with Restb.ai, the 39,300-member MLS PIN will equip itself with new ways to work faster, better serve buyers and sellers, and push its own boundaries in data capture and accuracy. Continue reading

SentriLock and Local Logic partner in hyperlocal marketing

The two companies have agreed to offer Local Logic’s scalable library of city, community and street-level NeighborhoodIntel reports through the SentriLock interface. Continue reading

Flyhomes’ NeighborVote reveals neighborhood political leanings

NeighborVote combines precinct-level voting data aggregated by the MIT Election Data & Science Lab with Flyhomes AI, allowing users to ask questions, such as  “Is this home in a red or blue neighborhood?” or view political insights directly on a h… Continue reading

RE/MAX revenue declined 3.4%, US agents continue to depart in Q3

A new quarter saw continuing trends for RE/MAX in decreasing revenue and U.S. agent count, but the franchisor also vastly improved its net income year over year. Continue reading

KW relaunches BOLD coaching program amid changing times

Onward BOLD gives Keller Williams agents access to lead generation resources, among many other things. The program is relaunching amid a period of upheaval for the real estate industry. Continue reading