6 pros and cons to consider if you’re about to invest in real estate

Investment experts Michael Hills and Whitney Nicely share what newbie investors need to know about the upsides and downsides of investing in residential or commercial real estate. Continue reading

5 renovation projects that yield the best resale value

You only get one chance to make a first impression. If your seller wants top dollar for their property, they must make it look as appealing as the pictures online. Here are five essential elements of home renovations for property sales. Continue reading

6 to-do’s all sellers need to check off before listing

Gone are the days of throwing a home on the market and seeing what happens. Prepping a home for sale is a highly choreographed dance of repair along with presentation. Here’s where homeowners should get started. Continue reading

Improvement vs. maintenance: How to explain the difference

Homeowners looking to sell often seem confused over what constitutes an improvement versus deferred maintenance. Here’s a handy list that’ll help your clients distinguish between basic maintenance and genuine home improvements. Continue reading

Location, location, location! 7 creative ways to offset imperfect locale

Not all properties can have that defining quality of being in a prime location. But there are ways to be honest and creative in marketing these kinds of places. A prime driver behind this approach is understanding what’s important in buyers’ hierarchy … Continue reading

Sellers: Don’t even think about listing till you answer these 10 questions

There are a ton of issues sellers need to consider before sticking that for-sale sign in the yard. As agents, if you get a lot of calls from wannabe sellers looking to simply plop their house on the market, here are 10 questions (with answers) that you… Continue reading

A survival guide for sellers living in a fully staged home

Living in a fully staged house that must be ready on command for a showing is perhaps the least attractive part of the selling process. If you find your sellers are struggling to cope with living in a home that’s staged and actively being shown, heed t… Continue reading

Sellers as clueless as buyers when it comes to transaction process

According to a survey of 1,000 homeowners commissioned by SOLD.com, approximately half of owners aren’t aware of the home selling options other than hiring a traditional agent or representing themselves as a for-sale-by owner. Continue reading

5 tips to get your sellers ready in a buyer’s market

Many buyers who retreated to the sidelines in the past couple of years have returned to the market, knowing that their dollar will go further. And they’re right — sellers and their agents need a strategy to get each property sold. Here are a few tips. Continue reading