Tag Archives: southern california

Southern California MLS teams up with massive CRMLS

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The Ventura County Coastal Association of Realtors has contracted with CRMLS to handle a variety of support and technology tasks. Continue reading →

Auctions are the luxury agent’s secret weapon

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Auctions can help agents sell homes quickly and represent an out-of-the-box marketing tactic that’s especially good for challenging listings. Continue reading →

The Essential Guide to luxury marketing

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The luxury real estate market is highly competitive, but agents who harness technology, the media and their own social networks for marketing can make fortunes. Continue reading →

The Agency founder talks expansion, corrects the rumor mill

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Mauricio Umansky says the agent count at his Southern California boutique brokerage is actually way up. Continue reading →

Century 21 Beachside and Coldwell Banker Beachside are shutting down

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Tom Denny, the longtime owner of both residential brokerage franchises, plans to retire, he told Inman. That means all the more than 550 agents who presently hang their hats across the 10 offices maintained by the two brokerages will be looking for new… Continue reading →

‘Outside the box’: HomeSmart franchisee acquires Realty One Group brokerages

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A fact sheet explaining the new franchise arrangement, reviewed last week by Inman, states both the Realty One Group and the HomeSmart offices will continue operating independently of each other. Continue reading →

How indie brokerages are using technology to survive

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Smaller brokerages may lack the institutional muscle of the major franchises or the endless capital from Silicon Valley, but their bootstrapping innovations are nevertheless winning them listings and offering a model for independent players hoping to s… Continue reading →