Flyhomes users can now ‘reimagine’ home interiors

Home search portal and real estate services company Flyhomes has released a new consumer-facing, virtual home customization feature called Reimagine. Continue reading

Why Pantone’s 2025 Color of the Year is right for real estate brands

If you’re considering a fresh new look for your marketing collateral and platforms in 2025, marketing expert Jon Krabbe writes, Mocha Mousse is a perfect choice. Continue reading

Get to know 2025’s hottest luxury home design trends

Chris Pollinger and designer Samantha Senia share the top 2025 design trends redefining luxury homes — from sustainable reclaimed wood tables to statement lounge chairs. Continue reading

Choosing these paint shades could cost homesellers thousands

While a new coat of paint can transform a home, it can also work against you if the colors don’t resonate with potential buyers. According to a report from Fixr, the 2024 paint color trends are in, and listing agents are weighing in on how certain hues… Continue reading

The 12-point open house checklist every real estate agent needs

From the pristine cleanliness of the home to the personalized touches that make buyers feel welcome, Darryl Davis writes, small efforts can lead to big results. Continue reading

9 ways agents should be using AI to drive real estate sales

Creating content for your website, communicating with your sphere of influence and marketing your latest listing are all easy with the help of artificial intelligence, Luke Babich writes. Continue reading

Notable to power Brown Harris Stevens’ reno and staging product

The deal to power the brokerage’s Curate by BHS product marks the largest partnership Notable has launched since joining Leading RE’s Solutions Group this spring, according to an announcement on Tuesday. Continue reading

Revive releases Marketing Center product for pre-renovation pitches

The “Marketing Center” is designed to explain the appeal of pre-renovations to consumers using campaigns that include print and digital messaging as well as case studies from closed sales. Continue reading

Matchmaking architectural styles and buyers: A broker’s perspective

It’s essential to understand a client’s tastes, historical context and regional influences, writes broker Michelle Coffing. Doing so ensures buyers are successfully matched with the right home in a style that suits their aesthetic preferences and lifes… Continue reading

Is it real, or is it Bella Staging? Tech Review

The final word is that Bella Staging should be on your list when that next listing isn’t getting the attention that market conditions suggest it should. Continue reading