Rent.com develops program to help clients trend on TikTok

Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages. Continue reading

Opendoor lays off 18% of workforce ahead of Q3 earnings call this week

The cuts affect approximately 550 people, Opendoor CEO Eric Wu said in a blog post Wednesday, and come amid a worsening housing market that has forced layoffs across the real estate industry. Continue reading

How to build a local Facebook group that actually generates leads

Developing highly successful and engaged Facebook groups takes time, commitment and a value-added perspective. Stacey Soleil shares tips from the best-of-the-best groups and the real estate agents who run them. Continue reading

Old, tired, out-of-style: 5 mistakes that are ruining your social media

Creating a strategy upfront isn’t enough to keep your social media on point long-term, according to luxury marketing expert Laura Stace. Ensure that your social media presence is meaningful, engaging, and up-to-date by avoiding these common mistakes. Continue reading

Haven scores $8M Series A to help mortgage servicers cross market

The latest funding round, led by Fifth Wall with participation by Fidelity National Financial, RWT Horizons and 1Sharpe Ventures, brings the total funding to date to $13.5 million. Continue reading

Rently’s latest technology ensures applicants find their way

The wayfinding technology assists people in navigating parking lots, interior walkways and around property grounds to arrive at the exact doorstep scheduled for showing. Continue reading

Fintech Stake rolls out program for landlords to help struggling tenants

Among other offerings, Stake1 is designed to track a tenant’s financial activity with the intent of using on-time payments as a mechanism to improve credit rating, Continue reading

Will Elon Musk’s Twitter torpedo real estate’s most critical debates?

Elon Musk is already shaking things up just days after buying Twitter. That could have big implications for some of real estate’s most pressing debates. Continue reading

TikTok for real estate? A new app for agents aims for that and more

1060, a real estate listing app, advertises properties through videos of 60 seconds or less and allows users to search for properties by price, real estate agent, brokerage and keywords globally. Continue reading

Plunk to provide mobile valuation smarts to California-based The MLS

Real estate software company Plunk is partnering with The MLS/CLAW, a large multiple listing service in southern California, to provide its flagship home value analytics solution to members. Continue reading