Kleard and Adwerx partner to target unrepresented buyers

Buyer-identity verification software company Kleard has partnered with online advertising provider Adwerx to target unrepresented homebuyers. Continue reading

Genuine communication is the anecdote to iBuying

The Agency founder Mauricio Umansky believes that art of genuine communication is dying, and it’s up to real estate agents to keep it alive or lose ground to disruptive real estate tech companies pushing things like iBuying. Continue reading

Smart-home tech for agents: Aeotec Sensors

In this weekly column, hosts Brandon Doyle and Colton Pratt walk through smart-home products and showcase their capabilities while reviewing pros and cons. Tune in, so that when your clients ask, you’ll be the expert. This week, Aeotec Sensors. Continue reading

How to modernize the MLS

New companies are using a combination of money, technology and data to deliver consumers an experience that is efficient, certain and convenient. And the clash between old and new is creating tribalism amongst players vying for the top of the heap. Not… Continue reading

Luxury agents need to be ‘smarter than the internet’

Brad Inman argued Wednesday morning at Luxury Connect that the real estate market today is dominated by change and that agents need to be smarter to thrive. Continue reading

How Technology Has Changed Divorce

Thanks to technology, we can buy groceries online. We can search online for a job, a pet, even a spouse. And if for whatever reason that spouse doesn’t work out, we can go through the divorce process online, too. But when you’re divorcing, can a websit… Continue reading

Bright MLS debuts new pocket listing rule

Major East Coast multiple listing service Bright MLS announced Wednesday that it has rolled out a new policy on so-called “pocket listings,” requiring agents to add any properties they are publicly advertising to the system or, eventually, they’ll face… Continue reading

Jumping ship for a startup brokerage? Do your homework first!

Startups look promising on the outside, but they can’t always live up to the hype, says Tammy Britt. The longtime D.C.-area agent shares her experience with a startup after 16 years as a top performer with some of the biggest names in the real estate b… Continue reading

Is practicing real estate bad for your kids?

Between a column in “The New York Times” and a Facebook post, I can’t help but wonder how healthy the job of buying and selling real estate is for our kids. How are our children influenced by our career choices, our screen time and our stress levels? A… Continue reading