It’s time for an industry update. Embrace transparency for real

The commission lawsuits are a wakeup call for real estate, new Inman contributor Mathew Speer writes. Now is the time to raise your standards and truly embrace transparency. Continue reading

It’s not business. It’s personal

For multistate CEO and new Inman contributor Troy Reierson, doing business is about more than numbers. It’s about a service-oriented approach that changes lives. Continue reading

How commission changes could lead to transactional transparency

This journey is not without its challenges, broker Bob Mathew writes, but the rewards — enhanced transparency, consumer trust and a more competitive marketplace — are worth the effort. Continue reading

Everyone is confused about NAR. Just look at the comments section

Broker Teresa Boardman writes that the lack of transparency from NAR and its leadership has led to a disconnect between agents and consumers. Many perceptions and misconceptions are rampant, and it could spell disaster for the future of NAR. Continue reading

Be transparent: How to have the commission conversation

At the heart of the ongoing DOJ-NAR saga is who gets paid and how in a transaction — and how the consumer is educated about it. Broker-owner Gavin Payne says agents should “attack the gorilla in the room on every appointment.” Here are some key talking… Continue reading

Does your advertising paint a true picture?

In real estate, transparency should matter. However, there’s a lot of self-promotional marketing in the industry that falls firmly in the gray areas between truth and fiction and along the seams between black and white. Continue reading

Full disclosure: Sellers fear transparency — here’s how to get past it

Sellers often approach disclosures with dread. Agents need to counsel them about the many benefits of disclosure, from building mutual trust to offering legal protection. Continue reading

How to manage the impact of COVID-19 on your organization

Forget business as usual. Get in touch with the realities of the present moment to develop deeper relationships with your team and your clients. Here are a few suggested stages to implement into your plan for reopening, both operationally and through y… Continue reading

How new trends in automation are streamlining title transactions

Just like the rest of real estate, the title industry is embracing technology and its many benefits. When partnering with a title company, be sure to understand how it deploys technology in its systems — and how that tech can be used to help create the… Continue reading