Tool Kit: The Golden Girl’s guide to winning the Silver Tsunami

Explore the ageism and challenges that women of a certain age face in this business, and learn how to best serve clients who are 50-plus with trainer Rachael Hite. Continue reading

Tool Kit: How to be a Wonder Woman in real estate

In celebration of International Women’s Day, trainer Rachael Hite highlights four traits top women in real estate share and provides resources to help you become your own superhero. Continue reading

Ideal clients only: 5 steps for finding your true calling (and niche)

Don’t fall into the “be everything to everyone” trap, Debra Trappen writes. Instead, attract your dream clients, fuel your passions and experience fulfillment by discovering your true niche. Continue reading

Morgan Stanley exec: Prepare now for the new wave of wealth

Ileana Musa of Morgan Stanley told Inman Connect Miami attendees that as younger generations, women and Latinos shift into wealth in upcoming years, now is the time to create relationships with them. Continue reading

TikTok says men think about Rome. Women’s #RomanEmpire? Safety

Women have to think about their safety on the daily, trainer Rachael Hite writes. They don’t have time for Julius Caesar and the lore of Rome. Continue reading

We will be heard: Why 2023 was the year of the woman

Sexual harassment, abortion rights, and discussions on the economy, personal finance, and pop culture: Women dominated the conversation and the economy this year, Rachael Hite writes. Continue reading

Women are supporting women on Threads. Should you?

The Threads app has exploded with posts of Women Supporting Women, an effort for growing community and connecting with other like-minded women. Jessi Healey explains and advises real estate agents on how to participate. Continue reading

‘Together we’ — How women in real estate are working to thrive

Women gathered to share how to move forward in challenging times — together — at WomanUP! 2023. Here’s a splinter of the wisdom they shared and why it matters so much right now. Continue reading

You can’t tell an agent what to wear, I said. Then you responded

Inman Contributor Rachael Hite wrote “I’m a real estate agent. You can’t tell me what to wear on the job” back in February as a response to an agent-broker perspective article. She couldn’t have predicted the outsized response that followed. Continue reading

I’m a real estate agent. You can’t tell me what to wear on the job

Why is it that in 2023 our culture is still determined to enforce dated and ridiculous dress code stereotypes? Trainer Rachael Hite says that brokers need to focus more on providing great customer service to consumers and better training for agents an… Continue reading