Got a buyer on the line? Here are 4 steps for handling objections today

According to mega-team leader Carl Medford, in today’s market, those who learn to effectively handle objections will be the ones who end up at the closing table with their clients. Continue reading

Want to become the best listing agent in your area? Practice

For Realtors who want to be the best at their craft, team leader Carl Medford writes, it means taking the required abilities, practicing more than their competition and then seeking out a coach to help fine-tune each area of practice until mastery is a… Continue reading

Stop trying to be Steve Jobs. Focus on these 12 principles instead

These 12 principles can act as guideposts and mile markers to measure your forward progress, writes mega-team leader Carl Medford. Do not take shortcuts. Continue reading

The 5 C’s for identifying life-changing mentors

Whichever side of the mentor/mentee relationship you fall on, it’s vital to understand what makes the practice worthwhile and workable. Team leader Carl Medford outlines mentoring myths and meaningful solutions to create effective outcomes. Continue reading

‘It is a weird market’: Why ‘highest and best’ could be a deal-killer

Instead of a blanket call for the highest and best offer, listing agents and buyer agents need to get back to the basics of negotiating. Continue reading

Vibe check: 4 hacks to create a successful work environment

Environment is everything when it comes to productivity and optimal outcomes, writes team leader Carl Medford. Here’s how to create one that’s conducive to success. Continue reading

Commission compression depression? 4 steps to ease the pain

Do your clients focus on price or potential? Whether it’s your commission or their home price, their attitude will make all the difference. Continue reading

8 critical traits that separate great real estate leaders from the rest

Leadership is not an inherent quality; it can be learned and constantly improved, according to PLACE’s Ben Kinney and Brian Gubernick. Team leader Carl Medford outlines the eight qualities they’ve identified as leadership game-changers. Continue reading

Rivals to allies: Foster healthy competition with these 4 rules

Healthy competition should be the foundation upon which we strive to provide our clients with the highest level of customer service and care. Team leader Carl Medford outlines the difference between healthy and toxic ways of engaging. Continue reading

Playing the blame game in this market? Here’s how to stop

Whether you call it TBG or the blame game, it has an insidious effect on your business, writes team leader Carl Medford. The longer it’s allowed to fester, the more damage blame will cause to team unity and morale, along with client confidence and trust. Continue reading