Value over discount: 8 tips for navigating post-NAR settlement

Explore how to transcend discounting and enhance value in response to the NAR settlement with strategic consultant Chris Pollinger. Continue reading

6 scripts agents need for a time such as this

Meeting the unique needs of buyers and sellers today means knowing just what to say to generate important dialogues. Jimmy Burgess offers scripts that resonate in our current market moment. Continue reading

5 fundamentals you can’t afford to ignore this summer

Everyone, including agents, seem to be making up for lost summers of COVID past. Those agents who are still consistently working the fundamentals are the ones seeing success, and they’ll have clients to work with as we hit the fourth quarter of 2023, w… Continue reading

Want to become the best listing agent in your area? Practice

For Realtors who want to be the best at their craft, team leader Carl Medford writes, it means taking the required abilities, practicing more than their competition and then seeking out a coach to help fine-tune each area of practice until mastery is a… Continue reading

Pulse: What’s the one ‘script’ you find yourself using most today?

Maybe you’ve got a collection of tried-and-true responses that you’ve used over the years, but this week we’re asking: What’s the one “script” you find yourself using most today? Continue reading

ChatGPT picked favorites from 10 commission objection scripts

If you’re having trouble figuring out which scripts work best in various situations, take them for a test drive on ChatGPT, writes trainer and author Bernice Ross. See what it says, and ask it to explain why one script is more effective than the others… Continue reading

Market domination: Adopt these 7 daily habits for explosive growth

If you’re serious about growing your business, this plan is for you. Jimmy Burgess goes over seven different activities, with a specific number of repetitions for each activity, that will produce results in any market environment. Continue reading

The path to riches is paved with boredom. Here’s how to get there

There are no shortcuts, no easy routes to victory, team leader Carl Medford writes. The pathway to success takes hours of mastering mundane activities to earn income, but it can lead to an exciting lifestyle that’s anything but boring. Continue reading

Sellers stuck in the past? 7 scripts to help them get realistic on price

Some sellers refuse to acknowledge the current market realities. Carl Medford offers some scripts that can help when you’re working with unrealistic homesellers. Continue reading