A never-fail, step-by-step blueprint to consistently find listing leads

Change is coming, so it’s time to make sure you’re leaning into the potential of a listings-based business, Jimmy Burgess writes. Nothing helps do that better than geographic farming. Continue reading

Need leads? Try this easy approach to high-probability door knocking

Bernice Ross talks to long-time Bay Area broker-owner and trainer Jerry Kidd about how to integrate so-called old-fashioned marketing methods into a winning formula for growth. Continue reading

Starving for clients? Double down on these 5 marketing basics

Nearly 25 years in, Las Vegas broker Alex Adabashi has seen the ups and downs of many markets. Learn the tried-and-true strategies he recommends to generate and convert more leads. Continue reading

Don’t door knock empty-handed. Take these value-adds along

Get past the front door AND the trash can by giving homeowners the information they need now, say DOORA’s Janet Pozos and Ernesto Vargas, the self-proclaimed door-knocking champion. Continue reading

5 takeaways from ‘The Great Door Knocking Debate’ at ICLV

My months-long debate with self-proclaimed, door-knocking champion Ernesto Vargas culminated at ICLV in “The great door-knocking debate.” Here are our top five takeaways. Continue reading

7 door-to-door sales secrets to make you a better door knocker

Self-proclaimed door-knocking champ Ernesto Vargas will be onstage at ICLV this week, helping attendees hone their presentation skills to engage with the people they encounter. Continue reading

Read the signs to make your door knocking more effective

When you’re out door knocking, reading the signs can give you insight into the needs and concerns of the people you meet, writes agent Ernesto Vargas. Continue reading

Stop being needy! Start delivering value like UPS

When Ventura County, California, agent Ernesto Vargas is out door knocking, he’s always looking for ways to add value to his pitch. Continue reading

Door-knocking is personal. Stop trolling your colleagues

With hundreds of comments on our coverage of Ralph Yarl’s shooting, what does it say about door-knocking, and where do we go from here? Rachael Hite updates the story and looks at the sometimes heated reactions. Continue reading

Agents weigh in on the (ongoing) door-knocking debate

Amid rising gun violence, real estate agents are debating the continuation of door-knocking, a traditional practice. Opinions are split, as some advocate for caution, while others suggest it’s time to halt the practice due to safety concerns. Continue reading