Property Tour AI bets on virtual agents as tour guides: Tech Review

Property Tour AI is a marketing tool that uses computer-generated “agents” as property presenters. The on-screen avatar hosts the video tour, reciting a script of highlights and features. Continue reading

Eklund-Gomes renews 5-year contract with Douglas Elliman

While several other high-powered teams have left Douglas Elliman this year, Fredrik Eklund, John Gomes and Julia Spillman have decided to stay with the New York City-based firm for another five years. The group’s 90 agents have completed $4 billion in … Continue reading

Real (Estate) Talk: The courage to advocate for change with Elaine Gross

In this Real (Estate) Talk episode, expert Dr. Lee Davenport chats with the recently retired Elaine Gross, the founding president of ERASE Racism, the civil rights organization based on New York’s Long Island. Continue reading

Supra revamps website to ‘reflect the brand’s growing digital services’

The new website intends to “make it easier than ever for customers to find what they need and experience the benefits our solutions offer,“ the company said in a statement. Continue reading

Team structures are absolute nonsense: The Real Word

This week, Byron Lazine and Nicole White are talking about teams, teamerages, and expansion teams and their effect on rankings, how agents can help buyers obtain down payment assistance, plus topics from left, middle and right. Continue reading

‘Lego Movie’ honcho inks $91M sale, rounding out biggest deals of 2022

Jonathan Burton, a video game designer, film producer and director behind more than two dozen Lego movies and games, sold the Malibu mansion at the wire to score one of the top deals of 2022. Continue reading

This tiny Midwestern village was Zillow’s most-searched city of 2022

Prairie City, Kansas, on the Kansas-Missouri state line, was Zillow’s most popular housing market in 2022, drawing unusually high traffic and leading the site for daily page views, the portal revealed. Continue reading

Reality check! 5 steps to take before setting next year’s goals

As an agent, when it comes to increasing your business in the new year, you need an actionable plan before the year starts if you want to be intentional and strategic about achieving your goals. Continue reading