Why streaming television is the future of marketing

If you’re ready to get a head start on 2020, October is the best time of year to do your business plan. As you plan for the upcoming year, there’s an entirely new way to market your business, and that’s through streaming media. Continue reading

Why streaming television is the future of marketing

If you’re ready to get a head start on 2020, October is the best time of year to do your business plan. As you plan for the upcoming year, there’s an entirely new way to market your business, and that’s through streaming media. Continue reading

How to attract Gen Z: Avoid these 3 outdated marketing mistakes

Undeniably ambitious, Generation Z is also realistic. Value, not to be confused with cheapness, is of the utmost importance. As a member of Gen Z and an agent, I have a unique lens that allows me to view it through both perspectives. Here are the commo… Continue reading

How to attract Gen Z: Avoid these 3 outdated marketing mistakes

Undeniably ambitious, Generation Z is also realistic. Value, not to be confused with cheapness, is of the utmost importance. As a member of Gen Z and an agent, I have a unique lens that allows me to view it through both perspectives. Here are the commo… Continue reading

3 things I learned from selling trophy properties

Every once in a while, a property is put on the market that is so exceptional in its luxury, history, or setting that it surpasses other high-end offerings by leagues. These superlative listings are commonly referred to as trophy properties — and throu… Continue reading

4 things to know about working with military buyers and sellers

Homebuyers and sellers are often motivated by the market and inventory — signals that buying or selling a home is a smart financial decision at that time. But a segment of buyers and sellers can’t always wait for the right time. They have to buy or sel… Continue reading

Luxury buyers are ‘willing to spend a whole lot more than ever before’

The luxury market might be cool right now, but consumers in this tier are savvy and ready to spend, according to Craig Hogan, vice president of luxury at Coldwell Banker, who will be speaking at Luxury Connect 2019. Continue reading

Luxury buyers are ‘willing to spend a whole lot more than ever before’

The luxury market might be cool right now, but consumers in this tier are savvy and ready to spend, according to Craig Hogan, vice president of luxury at Coldwell Banker, who will be speaking at Luxury Connect 2019. Continue reading

Can Elm Street Technology’s business productivity solution Elevate boost profits?

Smartly packaged from an assemblage of established technologies, Elm Street Technology’s Elevate is business productivity software for mid-size brokerages to manage leads, clients and agent performance. But it’s among tough competition. Continue reading