How to get more bang for your marketing buck

Effective marketing has one goal: putting you face-to-face with a buyer or seller who is ready to transact. Here are the top tips for creating online relationships without breaking your marketing budget straight from the experts at Inman Connect Las Ve… Continue reading

The Real Word: Baird & Warner CEO’s bold statement

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, Steve Baird, CEO of the 160-year-old Chicago brokerage said, “The buyer should pay the buyer agent,” in an Inman interview. Continue reading

What the Amazon-Realogy deal might mean for real estate

The news today that Amazon is tiptoeing into the real estate service territory should be of no surprise. Yes, it is a big deal, but the announcement makes sense. Continue reading

Against the grain: 2 female leaders shaking up the industry

Kenya Burrell-VanWormer won the 2018 Inman Person of the Year award for leading HAR’s opposition to NAR’s proposed dues increase. Nikki Beauchamp, the president-elect for FIABCI USA, was one of the lone voices advocating for change when it came to rest… Continue reading

How to make the most of your Inman Connect Las Vegas trip

Here are a few pointers, attractions and things you can’t miss in Vegas — inside and outside of the conference (on and off the Strip) from a former Vegas real estate veteran. Continue reading

First time at Connect? Here’s how to navigate Startup Alley like a pro

Startup Alley at Inman Connect Las Vegas can be a daunting experience when looking for an upcoming technology partner. Here’s a guide to navigating it like a pro. Continue reading

Wanna finish 2019 strong? Do a 5-step mid-year brokerage checkup

How are your agents doing year-to-date? Are you on target to hit your firm’s goals? Are any budget items out of line? Here are a few tips to make sure you finish up 2019 strong and are ready for whatever next year brings. Continue reading

How to talk to clients about iBuyers

Everyone’s abuzz about iBuyers and their threat to the real estate industry. But the reality behind the hype is more complex, as a couple of recent news stories show. Here are three quick ideas on how to use these stories to highlight your own value as… Continue reading

Why younger generations need to understand credit scores now

Young consumers are blithely unaware of the importance of credit scores to their financial lives, according to recent surveys. This is troubling as Americans’ debt levels reach record highs. The good news is that people tend to change their behaviors o… Continue reading