Lofty promises faster, smarter marketing with Bloom release

Real estate software company Lofty has developed a new product to assist agents with hands-off lead generation called Lofty Bloom. Continue reading

Realoq deploys RE-Engage to reanimate dormant business

The AI-driven solution “automates follow-up messaging, allowing real estate professionals to re-engage previously unresponsive prospects effectively.” Continue reading

Nimble enhances CRM with email marketing update

Nimble, a company that provides the real estate industry with software for creating and managing customer relationships, has launched an on-board email marketing feature to bolster its lineup of flexible business tools. Continue reading

What marketing tools are must-have in 2025? Pulse

Are there marketing tools you can’t live without? Let us know which platforms, software or strategies are making the biggest impact on your business this year. Continue reading

Automated, integrated ActivePipe elevates email: Tech Review

Craig Rowe reviews ActivePipe, a MoxiWorks application designed to launch advanced email campaigns for lead generation, brokerage branding and long-term customer engagement. Continue reading

Constant Contact’s new AI release executes marketing campaigns

Email marketing company Constant Contact has rolled out Campaign Builder, an AI solution to automatically generate long-term marketing campaigns. Continue reading

These 5 keys can make or break your email delivery

Bouncebacks and spam will undermine your content marketing strategy. Broker Eric Bramlett offers insights and tips to help agents get their message across via email. Continue reading

Happy Grasshopper launches new consulting program for agents

The year-long program includes one-on-one consultations with team members to assess campaign tactics, review metrics and generate ideas to increase response rates and lead generation results. Continue reading

How do you know if your email newsletter is getting results?

In part two of the series, Eric Bramlett writes that measurement is critical over time to optimize content and delivery to generate leads, foster conversations and help you stand out among your peers. Continue reading

Happy Grasshopper eyes closing gift fix with Marigold & Grey deal

Happy Grasshopper, a content marketing solution, is adding gift-giving to its services thanks to a partnership with Maryland-based Marigold & Grey, a full-service artisan gifting company. Continue reading