Realtor.com campaign makes pitch for buyer representation
The campaign will roll out across print and digital media and comes against the backdrop of commission disruption and intense competition among portals. Continue reading
The campaign will roll out across print and digital media and comes against the backdrop of commission disruption and intense competition among portals. Continue reading
Despite the initial controversy, Homes.com isn’t letting up on its traffic war with Zillow, Realtor.com and Redfin. The CoStar-owned portal reported late last week that it reached 149 million unique visitors in February, which equals a mind-boggling 56… Continue reading
Ask Redfin, an artificial intelligence assistant for homeshoppers, is now in beta testing on the company’s mobile iOS search experience. Continue reading
The ongoing portal war has now sparked a new alliance that’ll see Zillow’s rental listings show up on Realtor.com’s site. Continue reading
CEO Andy Florance touted his company’s residential portal Homes.com as the “fastest growing residential property site in the United States” in a new earnings report released Tuesday. Continue reading
CoStar Group founder and CEO Andy Florance called Zillow, Realtor.com and Redfin pushback against Homes.com traffic numbers “bait and switch” business tactics as he addressed criticism about Homes.com’s astronomical website traffic growth during the la… Continue reading
In three star-studded advertisements for Homes.com that appeared on YouTube over the weekend, the CoStar Group teases a “revolutionized” shopping experience ahead of Super Bowl Sunday. Continue reading
German search engine optimization (SEO) platform SISTRIX ranked portal Homes.com No. 43 on a list of fastest-growing domains in the U.S. The company has been ranking domains for 15 years. Continue reading
The portal executive also declared that she didn’t think the “Your Listing, Your Lead” approach of Homes.com serves either agents or consumers well. Continue reading
Realtor.com CEO Damian Eales addressed the traffic rivalry with Homes.com and why competition is good for agents and consumers. Continue reading