Happier email is a cinch with Happy Grasshopper: Tech Review

The Happy Grasshopper experience can be largely automated, but all the opportunities for input, personal editing and strategic involvement are there, which starts with what the company calls its Success Coach program. Continue reading

LucidPress rebrands, hoping to hit the Marq with new name

LucidPress is now called Marq, and it hopes the new name will better communicate the company’s ability to produce, control and publish marketing content. Continue reading

Lion & Orb’s +AdStudio makes the most of positive press: Tech Review

+AdStudio is software to create and manage digital ad campaigns, primarily for Facebook. Campaigns can be devised for multiple Facebook and Instagram pages and campaign goals, such as listing promotion, agent branding or website traffic. Continue reading

Flipsnack offers more than enough capability to stuff your marketing pipeline: Tech Review

Flipsnack is a very cool, inspired marketing investment any brokerage serious about standing out should consider. There’s almost nothing it can’t create to make you look professional, tech-savvy and brand-forward. Continue reading

LeadSpark gives you fully serviced Facebook lead campaigns

LeadSpark offers real estate agents fully managed Facebook lead-generation campaigns and live follow-up for up to six months. Continue reading

Inman Review: Industry-rooted Usherpa takes care of your marketing burden

While its value proposition isn’t anything totally new, there are some cool add-ons here that should entice agents needing to fire up their marketing to take a second look. Continue reading

MoxiPresent launches new tools and better brand control

The browser-based solution from MoxiWorks has embraced the power of the listing presentation by enabling individual agents to promote open houses, design and scroll through neighborhood tours, and quickly create listing print collateral. Continue reading

OneMob’s video landing pages offer a terrific marketing advantage

OneMob’s split-screen tool allows users to see themselves next to their presentation or webinar, and this could make a great tool for listing presentations, CMAs or group video home tours. Continue reading

Inman Review: VoxDirect makes text marketing simple

A “MailChimp” for text marketing, VoxDirect is a mobile app for both major operating systems, helping agents schedule and leverage text messaging for lead capture and nurture. Continue reading