When I took on a high-priced, one-bedroom condo for my first listing, it was our ‘millennial’ lifestyle video that helped us break records — love it or hate it. Here’s how we did it on a shoestring budget. Continue reading
Content marketing on YouTube can be a great way to generate quality business leads, says Keller Williams agent Karin Carr, who uses it to build her business. One of the biggest bonuses of this practice is that it’s free. Continue reading
If you’re looking for inspiration for your video content, look no further than Bon Appetit’s incredibly successful test kitchen videos. Instead of bringing you the same old cooking show formula, they’ve built incredible engagement and legions of fans w… Continue reading
Smart TV Marketing can give real estate agents their own channel on web-connected televisions, next to channels like HBO GO, Amazon and Netflix. Continue reading
Creating truly great content requires something we often try to avoid at all costs: vulnerability. Here’s how to embrace that vulnerability and get over your fears to connect with people on a deeper level through your content. Continue reading
“What do Christmas decorations have to do with real estate?” asked Chrissie Wright. “Connection and engagement,” she said, answering her own question. “And it has everything to do with letting our community get to know us and trust us.” Continue reading
Never again record your marketing videos with a loss of words or an endless ramble. Teleprompt.me is a free tool to help you shine on your videos like a pro. Continue reading
Starting a real estate business in a new place can be tough, but agents can stand out from the competition through video marketing, experts said. Continue reading
This software platform for mortgage brokers to find, nurture and close loans can benefit real estate agents too. Continue reading