Scaling your business? Where you spend time determines your success.

As a family brand, we show care and compassion in life and in business. And we’re always learning from our time in the field. We’re not focused on shareholder interest: we’re focused on our agents. Continue reading

5 social media best practices for real estate agents

Gogo Bethke has sold more than 200 homes and completed about $75 million in sales. She says that none of it would have been possible without the power of social media business accounts.
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The 5 features you need in your CRM software

In the luxury space, the majority of our business comes from our existing client base. I strive to keep my relationships with my clients alive, and my CRM has been instrumental in enabling me to do that. Continue reading

How the ‘priceless’ power of access gives CENTURY 21 affiliates the edge

CENTURY 21 companies are transforming this industry from transactional to experiential with a passion for entrepreneurship and unsurpassed expertise in helping individuals and families achieve the dream of homeownership. Continue reading

Watch: How to hire a virtual assistant to cold call homeowners for seller leads

In this week’s episode of Keeping it Real, we dive deep into the data around o prospecting homeowners directly over the phone. Continue reading

This top growth marketer shares how to grow your business online

Long-time growth marketer, former United States Marine, Cal Alum and current VP of Growth Marketing at Agent Image, Victor Arredondo, shares actionable tips to help agents grow their real estate business in an ever-changing and competitive online space. Continue reading

5 keys to rock your recruitment and retention

When our team is consulting with brokerages regarding their growth strategies for recruitment, we look at five key components of the business model. Continue reading

Take inspiration from these award-winning office designs

Leading Real Estate Companies of the World celebrates amazing offices with its annual award for Most Innovative Office Design, recognizing members from its global network of 550 firms that have excelled in this area. Continue reading

Data silos are dragging your brokerage down. Here’s how to fix it.

The good news is that data silos are a technology problem, not a people problem. And fixing the technology will make your office staff and agents happier and more productive. Here are things to look for in technology solutions that eliminate data silos. Continue reading