Tag Archives: Listings

Renter who forged deed to steal $755K home gets prison time in NY

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A New York man got 6½ to 13 years in prison for forging a deed on a $755,000 home. Here’s what agents need to know about deed fraud. Continue reading →

Private listings are being weaponized. This CEO calls it out

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In this episode, LPT Realty CEO Robert Palmer breaks down what’s really happening and why this debate is far more complex than most people realize. Continue reading →

The MLS is a media company. It just doesn’t know it yet

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The audience is there. The data is there. Why allow real estate portals to be the only ones providing information to the industry and consumers? Marci James asks. Continue reading →

What to say when your seller asks about private listings

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The pro-private-listing camp has polished its talking points, coach Darryl Davis writes. Here is how to address them, point by point. Continue reading →

The role of the CMA (and agent) in an AI world

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As AI makes CMAs faster and cleaner, broker-owner Deb Siefkin writes, it’s exposing a gap most agents were never trained to address. Continue reading →

Listing agents create the value, but who gets the opportunity?

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If listings are the foundation of the real estate market, why are so many decisions being made without agent input? Robert Smith asks. Continue reading →

More than 1 in 3 homesellers is giving up a sub-5% rate this spring

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More than a third of homesellers working with Coldwell Banker-affiliated agents hold mortgage rates below 5 percent and are still planning to list this spring, new survey data shows, an early sign the lock-in effect may be loosening. Continue reading →

How to write an MLS listing description with integrity

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When you’re marketing a listing, honesty matters. Darryl Davis shares strategies to help you maintain high standards in your presentation. Continue reading →

Communication isn’t the product. It’s the evidence

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Buyers aren’t choosing based on how you communicate, broker-owner Deb Siefkin writes. They’re choosing based on what your communication reveals. Continue reading →

Professor ‘proves’ pocket listings outperform the MLS? Not so fast

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You may have seen a study that purports to show a pricing premium for private listings, coach Darryl Davis. The truth is very different and far more complex. Continue reading →