How to write an MLS listing description with integrity

When you’re marketing a listing, honesty matters. Darryl Davis shares strategies to help you maintain high standards in your presentation. Continue reading

Pocket listings reshape access as agent commissions remain largely unchanged: Watchdog

A new report suggests that the industry’s push toward pocket listings is emerging as a pressure point for first-time buyers. Continue reading

Where the line meets between fiduciary duty and fair housing

When access to a home is filtered through limited showings, selective exposure or overly restrictive buyer criteria, the result is fewer opportunities for certain buyers to participate at all, new Inman contributor Colette Stevenson writes. Continue reading

How not to lose your real estate license (and torpedo your career)

You worked hard for your real estate license. Don’t let a foolish mistake (or purposeful error) result in disciplinary proceedings against you. Continue reading

New poll finds 1 in 4 Americans say homeownership is out of reach

A new KeyBank poll finds 1 in 4 Americans say homeownership is out of reach as housing costs and financial pressures continue to rise. Continue reading

A step-by-step guide for using AI to master real estate marketing

Stop asking one tool to do everything, Marci James writes. Use a specialized AI stack to build authentic, high-converting content in half the time. Continue reading

The open market broke. Here’s what comes next

The same real estate leadership that got MLSs and NAR to this moment is not the leadership that gets them out of it, Alloy Advisors co-founder Amit Kulkarni writes. Continue reading

Everyone deserves to own a home. That includes LGBTQ+ Americans

Nearly half of LGBTQ+ Americans feel less safe being visible, CEO Mary Mancera writes. That should concern anyone who understands what healthy housing markets require. Continue reading

7 unethical things real estate agents are doing to compete

When the pressure to win overrides the commitment to serve clients, everyone loses, coach Darryl Davis writes. Here’s what to watch for — and why it matters. Continue reading

Compass partners with Rocket-Redfin to display coming-soon listings

Compass Coming Soon listings will receive priority display on Redfin.com, with buyer inquiries sent to Compass listing agents, according to details of the new partnership. Continue reading