Forget scripts. Authenticity drives real estate marketing results
Expert Meriam Mellal says that as trust becomes harder to earn, authenticity becomes agents’ most valuable marketing asset. Continue reading
Expert Meriam Mellal says that as trust becomes harder to earn, authenticity becomes agents’ most valuable marketing asset. Continue reading
When shopping at $5 million and above, today’s luxury homebuyers are operating at a level where precision and preparation make all the difference, CEO Daniel Ickowicz writes. Continue reading
Affluent buyers are approaching property less as a status symbol and more as an asset tied to lifestyle, identity and long-term wealth. Continue reading
Contributor Lindsey Harn shares why mid-priced homes on the coast are vanishing, and opportunities to build new homes are slim. Continue reading
The luxury broker caught up with Inman about crypto, California, the latest headlines and more in an exclusive interview. Continue reading
The former Compass Head of Engineering will have the weighty responsibility of rolling out Compass’s technology to all of the holding company’s recently acquired brands. Continue reading
Despite gains in revenue, agent count and gross transaction value, Compass also grappled with a $42.6 million net loss in Q4. Continue reading
Compass Coming Soon listings will receive priority display on Redfin.com, with buyer inquiries sent to Compass listing agents, according to details of the new partnership. Continue reading
With AI ubiquitous today, personal touch matters more now than ever before. And it can make all the difference when it comes to breaking out of a dry spell. Continue reading
Through the program, qualified homeowners will be able to borrow up to $50,000 or 5 percent of their home’s list price to make pre-sale improvements. Continue reading