Tag Archives: Off-MLS Marketing

Industry leaders weigh in on Zillow’s coming-soon push

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Early reactions to the portal’s Zillow Preview program highlight the ongoing debate over pre-marketing, private networks and listing transparency. Continue reading →

Redfin says private listings, coming soons could boost inventory

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According to a new report by Redfin’s economists, markets that allow for pre-marketing strategies could see a 6 percent to 12 percent bump in listings each year. Continue reading →

Compass partners with Rocket-Redfin to display coming-soon listings

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Compass Coming Soon listings will receive priority display on Redfin.com, with buyer inquiries sent to Compass listing agents, according to details of the new partnership. Continue reading →

Zillow calls Chicago’s Private Listing Network a ‘hidden listing scheme’

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Zillow delayed the rollout of its ban on privately marketed listings in the nation’s third largest market, but the portal appears ready to crack down on widely used Private Listing Network. Continue reading →

Lawsuit between NAR, Top Agent Network dismissed — again

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TAN and NAR have agreed to dismiss their lawsuit, according to court documents filed on Monday. However, Top Agent Network can re-file charges or bring the case to another court in the future. Continue reading →