How strategic partnerships can help your brokerage stand out

Whether it’s providing a value-add for agents, boosting awareness of your brand in a new market or generating more sales, strategic partnerships can give you the edge over others in the industry in so many ways. Here are a few. Continue reading

America’s hottest neighborhoods: The North End in Boise, Idaho

The North End has hiking trails, coffee shops, a popular co-op and tree-lined streets. Those amenities have helped make it eminently livable and one of the hottest neighborhoods in the U.S. Continue reading

Inman Handbook on Homeward

Homeward provides the buying power of a cash purchase to noncash homebuyers, allowing for more competitive offers and a better chance at winning in a multiple-offer situation. Continue reading

Do you speak the 5 love languages of customer service?

In the hottest, most competitive markets most agents have seen in their careers come major challenges. Clients need reassurance that you’ve got it under control, which might mean customizing your service based on their “love language.” Here’s how to do… Continue reading

Lesson Learned: It ain’t over ‘til it’s over

In this column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week: Find out how South Florida’s Chad Carroll has grown his brand through patience and perseverance. Continue reading

Open the new ‘front door’ of dashboards with a better MLS-powered single sign-on

With dashboard provisioning tools that empower association and brokerage partners to build their own custom branded experience, a static login page is now a feature of the past. Continue reading

4 sure-fire ways agents can uncover inventory in this gridlock market

Here are four practical tips on how you can discover new inventory for your buyers and get them into the home of their dreams. Continue reading

Property managers can empower multifamily residents with this tech

Smart buildings and connected communities provide their residents with the security and convenience that transforms spaces from an apartment to a home. Continue reading

Addressing racial inequities in real estate through education and outreach

At John L. Scott, we’re taking several steps to address the homeownership gap to make a difference in our communities. Continue reading