How Family Caregivers Make Career and Elder Care Work

With the number of working Americans caring for an aging parent growing, you might expect that companies would be increasing benefits to help the family caregivers manage these duties. But according to the 2018 Employee Benefits Survey from the Society… Continue reading

How to Do High-Intensity Interval Training

If physical fitness is on your radar at all, you’ve likely heard of high-intensity interval training — HIIT, for short. This popular workout format has become a mainstay in gyms and fitness studios over the past several years for good reason: The benef… Continue reading

Dear Marketing Mastermind: How do I make my open house more effective?

In this monthly advice column, the Marketing Mastermind answers three burning questions. This month’s topic: all things open house. Continue reading

A survival guide for sellers living in a fully staged home

Living in a fully staged house that must be ready on command for a showing is perhaps the least attractive part of the selling process. If you find your sellers are struggling to cope with living in a home that’s staged and actively being shown, heed t… Continue reading

Why you should treat everyone like a client from the moment you meet

Successful real estate agents foster a relationship dynamic in which clients and potential clients start thinking of them like their other service providers, such as their accountants, their dentists and their hair stylists. Continue reading

BREAKING: RE/MAX and Redfin end exclusive partnership after 2 months

RE/MAX and Redfin are ending their nascent referral partnership after Redfin introduced a new platform last week that would allow consumers without buyers’ agents to make offers on Redfin-listed homes in Boston.  Continue reading

Voice-activated home search available through GSAR

Greater Syracuse Association of Realtors partners with VoiceterPro to provide home shoppers with voice search in central New York. Continue reading

New CRM? Copper gets down to brass tacks for teams and agents

Formerly known as ProsperWorks, the software’s latest iteration as Copper not only represents a savvy business turn, but an effective commitment to improving the CRM experience. Continue reading