ChatGPT and Python: This dynamic duo will redefine your marketing

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Author and trainer Bernice Ross writes that the addition of Python to the already-robust marketing capabilities of ChatGPT creates a winning combination for your 2024 content planning. Continue reading →

Manifest success: Unleash the power of intention setting

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Coaches Emily Bossert and Melanie Klein offer tips for living a life by design when you think ahead and set your intentions for personal and professional success in 2024. Continue reading →

Fathom out to raise more than $7M by hiking agent fees, selling shares

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Fee increases the flat-fee brokerage implemented for 2023 haven’t stopped Fathom from growing, with Sept. 30 agent count up 13 percent from a year ago, to 11,333. Continue reading →

STR-focused reAlpha acquires AI development firm

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ReAlpha, buoyed largely by the ongoing proliferation of AI in proptech, has acquired a 25-person AI development firm, Naamche, in a cash and equity deal. Continue reading →

Kevelyn Guzman to take reins of Coldwell Banker Warburg in 2024

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The firm’s current COO will adopt the role of Coldwell Banker Warburg regional vice president starting in January, as current president Frederick Warburg Peters steps into a new role as president emeritus. Continue reading →

RealScout and Cloze connect for highly anticipated integration

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The lightweight, AI-backed CRM Cloze will now connect directly with RealScout, a relationship-first lead cultivation and marketing solution, recognized for its flexibility and value as a contact engagement catalyst. Continue reading →

NAR hires new marketing and comms chief amid tumultuous year

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Suzanne Bouhia will shape NAR’s communication strategy as the organization deals with lawsuits, scandal and a harrowing year in real estate. Continue reading →

Buyers’ market to usher in ‘season of hope’ in 2024, Redfin projects

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Falling home prices and mortgage rates are on tap for buyers and sellers — not to mention a presidential election that could hinge on housing issues, according to Redfin’s outlook for 2024. Continue reading →