Here’s how to avoid the most-dreaded new agent question

How long have you been an agent? Follow these simple steps on listing appointments to answer the question and turn seller leads into signed listings, writes author and trainer Bernice Ross. Continue reading

How early adopters in real estate learned to stop worrying & love AI

Less than a year after becoming publicly available, tools like ChatGPT and DALL-E have inspired brokers to explore — and integrate — artificial intelligence, a rigorous process of trial and error, they told Intel. Continue reading

Zillow, Redfin go head-to-head with new ChatGPT plugins

The plugins will allow users to employ conversational language to ask the chatbot details about specific listings and the kinds of homes they seek to fine-tune their search results. Continue reading

It’s the end of an era as ‘father of the Zestimate’ retires from Zillow

Stan Humphries, most recently Zillow’s chief analytics officer, announced his retirement this month after 15 years with the portal. For better or worse, his work changed real estate forever. Continue reading

Zillow’s US home-value estimate drops for 2nd consecutive month

Zillow has lowered its assessment of home values nationwide as the market continues to muddle through an ongoing slowdown in real estate. Continue reading

After a decade of uninterrupted rise, Zestimates are dropping

“While July’s housing market data update is big news, and could get first-time buyers’ hopes up, the future is unlikely to bring meaningful improvement to housing affordability,” Zillow’s latest market report reads. Continue reading

From ‘Belfast’ to ‘Dune,’ the homes of every Oscar Best Picture nominee

Inman rounded up the homes most prominently featured in this Sunday’s Academy Awards for Best Picture, and broke them down by time, place and estimated home price, as well as what they would cost today, for all the movie buffs following along during th… Continue reading

$1M Zestimate on Santa Claus’ home is spot on, according to agents

Santa’s charming rustic-modern cabin is now worth more than $1 million according to Zillow’s Zestimate tool, a whopping 19 percent increase in value since the last holiday season. Continue reading

Zillow in 2022: How one of the biggest names in real estate recovers from its biggest stumble

Zillow started 2021 ascendant but finished by bowing out of iBuying. The coming year will test the portal’s ability to pivot. Continue reading

Reimagine just-sold cards: 12 strategies for a business boost in 2022

Here, Inman columnist Bernice Ross looks back at 2021, rounding up the best tips, strategies and scripts that you’ll need to generate more leads, ramp up your business and hit the ground running in the new year. Continue reading