‘What doesn’t get measured, doesn’t get improved’: Lead management fuels discussion at ICNY

RE/MAX Select President, Conversion Monster Founder and Boomtown executive come together to share best practices and concerns about agent accountability to provided leads. Continue reading

Will voice-powered CRMs for real estate take off in 2020?

Voice search in real estate has been largely targeted at home search and agent branding, but tech innovators need to look inward to really power the industry. Continue reading

Inman announces the first round of exhibitors for ICNY20

Dec. 5, 2019 – Inman Group® announced the first round of exhibitors at Inman Connect New York, Jan. 28 – 31, 2020. Inman Connect is a multi-day event where more than 4,000 top performing real estate professionals invest in their business. Continue reading

New BoomTown features are more of the same — easy and effective

BoomTown’s new Marketing Central and Success Assurance features show that the popular software product isn’t slowing down. Continue reading

Ylopo, BoomTown highlighted in Facebook’s real estate trends report

Facebook’s 2019 Real Estate Trends and Insights report cites success stories from brokerages using Ylopo and BoomTown. Continue reading

Brivity emphasizes follow-up and automation, starting with its websites

Ben Kinney Companies’ Brivity is team-focused real estate software that uses web-based lead capture to nurture leads into clients and manage their status with an included CRM. Continue reading

Speed-to-lead: The mission-critical step where most agents fall short

Every agent’s book of business is going to vary. Your “pie” of lead sources might look something like this: 50% referral business, 30% online leads, 20% open houses. Some years referral business will boom and in others, it will inevitably slow down. Continue reading

KW releases ‘app store’ for agent tech tools

Keller Williams announced Monday it is releasing KW Marketplace, its proprietary “app store” into the general KW Labs community, allowing agents to start using the platform in its testing phase. Continue reading

BoomTown launches new lead generation and marketing tools

The company promises to nurture leads for up to a year and says its concierge will field leads 24 hours a day, 7 days a week. Continue reading

Top companies bet on Inman Connect Las Vegas

While Inman Connect attendees are booking their flights, getting hair cuts, ordering business cards, and reviewing the agenda, franchises, service and solution providers for the industry are also preparing. Because Inman Las Vegas isn’t just bigger, be… Continue reading