Why ‘coming soon’ listings need to be governed

People need to stop thinking of coming soons and pocket listings as identical, they aren’t. The Clear Cooperation Policy needs to pass. Coming soon needs rules codified that are separate from private, off-MLS sales. Continue reading

30 promotional ideas to keep you top-of-mind

It’s the time of year when we’re all looking forward to the holidays and planning our promotional gifts and marketing mementos. Whether you’re looking to change up your current holiday giving or want to start a new tradition, we’ve got a host of great … Continue reading

Pulse: How do you overcome ‘Another agent said we could get more money’?

Real estate agents handle countless objections from clients and prospects in their daily course of business. We want to hear yours. Take this one-question survey to share your top objection handler for another agent’s over promise. Continue reading

Showdown in San Francisco: High drama, huge stakes at NAR

This week, NAR members gather to face another set of tough decisions about the future of real estate. This time, pocket listings take center stage. Continue reading

Pulse: ‘I have a friend in the business,’ 28 ways to respond

We asked, and you came out in droves to share your best responses. Here are our favorite objection handlers for “I have a friend in the business.” (Stay tuned for a new survey question next Wednesday!) Continue reading

The correlation between immigrants, housing and our communities is positive: Report

An October statistical analysis published by Clever Real Estate shows that there’s a strong correlation between higher home values and lower crime rates when immigrants, either legal or illegal, are accounted for. Continue reading

12 must-see movies for real estate agents

Real estate is more than “looking at pretty houses.” Check out these movies to find out the good, the bad and the complicated ways that real estate can bring the drama. Continue reading

12 must-see movies for real estate agents

Real estate is more than “looking at pretty houses.” Check out these movies to find out the good, the bad and the complicated ways that real estate can bring the drama. Continue reading

New BoomTown features are more of the same — easy and effective

BoomTown’s new Marketing Central and Success Assurance features show that the popular software product isn’t slowing down. Continue reading

Lesson Learned: Never judge a book by its cover

Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, pioneering NYC broker Ted Karagannis of Warburg Realty explains why keeping an open mind and letting … Continue reading