Tag Archives: Columns

Price, cost and value: You (and your clients) should be looking at all 3

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While often used interchangeably, these three factors speak to different aspects of your business — and your clients’ decision-making process. Continue reading →

Can Home Depot’s tiny home put a dent in the housing crises?

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This week: Home Depot rolls out its new tiny home. Can initiatives like this make an impact on the affordable housing crisis? Continue reading →

Door-knocking is personal. Stop trolling your colleagues

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With hundreds of comments on our coverage of Ralph Yarl’s shooting, what does it say about door-knocking, and where do we go from here? Rachael Hite updates the story and looks at the sometimes heated reactions. Continue reading →

Your best year ever! 3 areas of focus and 21 strategies that pay

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Great agents do daily what good agents do occasionally. Let Jimmy Burgess walk you through 21 best marketing practices to grow your business. Continue reading →

Mauricio Umansky knows a thing or 2 about leveraging media coverage

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No matter how many years of real estate experience you have, thoughtfully embracing and leveraging media coverage can be a highly impactful way to amplify your brand, expand your business and gain new clients. Continue reading →

This semi-retired broker is shifting the conversation around ADUs

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As the ADU trend continues to gain traction, Kendyl Young’s role in equipping agents with the tools they need to navigate this new landscape is vital. Brandon Doyle talks to her about how she’s helping to educate agents on this niche. Continue reading →

LISTEN: In today’s market, can doing good help agents do well?

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Atlanta broker-owner Amy McCoy joins Dr. Lee Davenport for a discussion of community advocacy and housing equity. Continue reading →

Unconventional mortgage loans: Help for 1099 clients and investors

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For agents, sharing these programs with those who would not normally qualify for a traditional conventional loan can be a huge lead generator for their business for many years to come.  Continue reading →

Are ARMs and 40-year mortgage loans good deals for buyers? 

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Focusing exclusively on monthly payments can mean borrowers lose sight of the advantages, and drawbacks, of various loan products. Trainer Bernice Ross looks at some alternatives to the 30-year fixed rate mortgage. Continue reading →

Find your superpower so you can save your business

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In a time of cynicism and negativity, superhero movies are more popular than ever. Here’s how to become the hero in your own life and in your business. Continue reading →