KW Command’s AI update will now generate ad campaigns for users

Keller Williams has released a number of updates to Command, its flagship enterprise software solution. Primary among them is a ChatGPT-integrated artificial intelligence-based ad campaign builder. Continue reading

Keller Williams rolls out updates to Command tech platform

The new features will allow agents to automate more of their work and better manage their deals, according to an announcement Tuesday. The goal is to help agents amid a challenging market. Continue reading

Keller Williams’ global footprint soars as domestic sales slide 27%

Continued market volatility pushed Keller Williams’ first-quarter U.S. and Canadian transaction sides down 27.1 percent annually. Meanwhile, its KW Worldwide operations soared with double-digit growth, according to its Q1 earnings report. Continue reading

Gary Keller on ChatGPT, iBuyers and companies that ‘rent’ their tech

Keller headlined his company’s Family Reunion conference Sunday, saying that he doesn’t think flashy new artificial intelligence tools are on the verge of upending the real estate industry. Continue reading

Keller Williams wants to be the ‘Disneyland’ of real estate in 2022

Keller Williams President Marc King shares how tech innovation and agent support are at the heart of the brokerage’s plan to become the go-to place for real estate entrepreneurs. Continue reading

Keller Williams’ tech pivot wins over fans, but could face hurdles

Gary Keller pronounced Keller Williams a tech company in 2018. What has happened in the time since, and where does KW go from here? Tune in all week at Inman for our Deep Dive on Keller Williams. Continue reading

In another strong quarter, Keller Williams sees transactions jump 35% over last year

The company’s global agent count increased 9.6 percent year over year as rumors continue to swirl about whether the company will go public this year. Here’s everything you need to know. Continue reading

Keller Williams sees rising agent count, sales volume amid hot market in Q1

KW agents closed 272,688 transactions and did $98.1 billion in volume between January and March. The company also now has 180,376 agents across the world. What other insights into the company’s fortunes does the report reveal? Continue reading

Keller Williams debuts long-anticipated consumer app today

Released Wednesday, the app features a portal-like search option and integrates directly into Keller Williams’ tech platform for agents. Continue reading

High-profile California team jumps from Sotheby’s to Keller Williams

The Gunderman Group includes 18 people and will now be part of KW Oakland, a Keller Williams franchise. Continue reading