WATCH: How new-money buyers are changing the luxury landscape

At Luxury Connect, top luxury agents discussed how the latest crop of tech millionaires is transforming the luxury real estate market, and what it takes to work with them successfully. Continue reading

Inman News quiz: Think you’re on top of the week’s biggest stories?

The real estate industry threw some curveballs. Take Inman’s real estate news quiz to demonstrate how strong your talking points and cocktail banter are this week. Continue reading

Succeeding in luxury means consistently investing in yourself

When Branden Williams started out in real estate he had no money, a single suit, and no experience. But today, Williams and his wife Rayni work in the highly exclusive Trousdale Estates area of Beverly Hills. At Inman Luxury Connect Thursday the power … Continue reading

Succeeding in luxury means consistently investing in yourself

When Branden Williams started out in real estate he had no money, a single suit, and no experience. But today, Williams and his wife Rayni work in the highly exclusive Trousdale Estates area of Beverly Hills. At Inman Luxury Connect Thursday the power … Continue reading

Young, new money buyers find agents on blogs and Yelp

Younger buyers who have made fortunes in technology have wrought a complete “180 on the infrastructure of what our business is made up,” Compass agent and Listing Impossible star Aaron Kirman argued during Inman Luxury Connect. Continue reading

Genuine communication is the anecdote to iBuying

The Agency founder Mauricio Umansky believes that art of genuine communication is dying, and it’s up to real estate agents to keep it alive or lose ground to disruptive real estate tech companies pushing things like iBuying. Continue reading

Video marketing, staging matter more than ever for luxury listings

At Inman Luxury Connect, Carrie McCormick, a development specialist at @properties, said the video marketing is a “requirement” these days, while her co-panelists said that staging is a top priority to create an emotional impact with buyers. Continue reading

Video marketing, staging matter more than ever for luxury listings

At Inman Luxury Connect, Carrie McCormick, a development specialist at @properties, said the video marketing is a “requirement” these days, while her co-panelists said that staging is a top priority to create an emotional impact with buyers. Continue reading

Agents should strive for authenticity in social media

“It’s really important to present yourself and your personality,” Jon Krabbe, founder of digital marketing firm Agent Image, said Wednesday morning during Inman Luxury Connect in Beverly Hills. “They can tell if it’s authentic.” Continue reading

Luxury buyers are ‘willing to spend a whole lot more than ever before’

The luxury market might be cool right now, but consumers in this tier are savvy and ready to spend, according to Craig Hogan, vice president of luxury at Coldwell Banker, who will be speaking at Luxury Connect 2019. Continue reading