Consistency equals consumer confidence. Here’s how to build a trustworthy brand

Brand consistency becomes brand recognition. Brand recognition converts into trust, and trust equals success.  Continue reading

These 10 skills will make you look like a natural born leader

Everyone has the ability to be a great leader, but not everyone has the drive. Developing leadership skill takes time, dedication and perseverance. Continue reading

5 myths (you may believe) about affordable housing

Think you know the facts about affordable housing? Think again. Missy Yost debunks five common misconceptions around affordable housing and shares ideas to help you get involved in your local community. Continue reading

How to find the right real estate coach (and know it’s a fit)

Expert Missy Yost says when you’re ready to hire a coach, you will be confident you’ve chosen the right one once you reflect on your needs, interview coaches and then select the one who best fits your current business profile. Continue reading

Outgrown your brokerage? How to figure out your next move

Does your current brokerage still give you the value you need to succeed at a higher level? If not, writes Missy Yost, you need to evaluate and determine whether it’s time to make a move. Continue reading

How to support your business — and your community — today

If you’re pivoting your business to connect with others and serve now — you’re already building a stronger base for future business. Here are a few more ways to strengthen your strategies and plant seeds of kindness in your community. Continue reading

How to be the leader your team needs right now

Under today’s pressures, leaders have to step up and guide the way. The leadership qualities that empower teams through the good times, are the same ones that motivate them through the bad. Here’s how to lead with T.R.U.S.T. Continue reading

Want to be a top producer? Do these 6 things

These six ingredients are what all top producers are made of, and with hard work and dedication, anyone can become a top agent. Here’s what you need to rise to the top. Continue reading

How the mortgage market has evolved over the past decade

If you’re newer to real estate or want a snapshot of how we got to this point in the mortgage industry, here’s a quick look. Continue reading

Working with first-time homebuyers? Make it simple for them

Many first-time homebuyers are overwhelmed by the process. Take the time to hold their hands and ease their anxieties, and you might have a client for life.

Continue reading