In 2021, millennials made up the largest share of buyers at 43 percent, up from 37 percent in 2020, according to the National Association of Realtors’ Home Buyers and Sellers Generational Trends Report. Continue reading
Limited income was the most cited factor holding back non-homeowners from saving, according to a new survey by the National Association of Realtors. Continue reading
Coldwell Banker has found that millennials, gen Xers and baby boomers are remarkably similar when it comes to homebuying preferences. Continue reading
A new report shows that both younger millennials and members of the silent generation are prioritizing proximity to family and friends when they look for homes. Continue reading
Knowing your mortgage interest rate could save you a lot of money in the long run. Continue reading
Marketing to everyone, from mid-20s, first-time homebuyers to elderly homeowners moving into retirement can be challenging because each group has varying values, needs and communication styles. Truly understanding each can make your marketing much more… Continue reading
46 percent of all real estate brokerages say “keeping up with technology” will be their biggest challenge in the near future. Continue reading