Tom Ferry on buyers, branding, brokerage: The Real Word

This week: Byron Lazine and Nicole White are joined by special guest Tom Ferry offering insights on marketing to millennials and expanding your brokerage’s end-to-end capabilities. Continue reading

What time is most popular for home searches? The Real Word

This week: Byron Lazine and Nicole White offer insights on a “savagely unhealthy” housing market, longer homeownership tenures and the most popular time to search for homes. Continue reading

7 big real estate myths you need to know the truth about

There are so many misconceptions agents believe about this industry. But that’s exactly what’s stopping them from growing. So here are the untrue things you’ve probably heard about real estate — and why you should ignore them. Continue reading

Epic fail or shifting market? The Real Word takes on Brad Inman’s op-ed

In this edition of The Real Word, Bryon Lazine and Nicole White discuss Brad Inman’s op-ed on the controversy at Better Mortgage and Zillow’s iBuying exit as well as Trulia’s plans to ditch crime data. Continue reading

How to diffuse the f-bomb (fairness) in real estate: Real (Estate) Talk

In this week’s edition of Real (Estate) Talk, Brandon Voss, president of The Black Swan Group, talks about the concept of fairness and what makes it so important in conversations and negotiations — especially in real estate. Continue reading

CEO to CEO: the future of home search innovation and open marketplaces

Knock CEO Sean Black and realtor.com CEO David Doctorow sit down in this episode of Future 15 to talk about what recent developments mean for the future of search. Continue reading

‘Think and Grow Rich’: 7 lessons for real estate agents

Many of the same principles identified Napoleon Hill’s “Think and Grow Rich” are crucial to building a thriving real estate business. Jimmy Burgess breaks down the most powerful traits from the classic self-help book so agents can gift themselves riche… Continue reading

Show ’em your value: 7 P’s of real estate agent marketing

Success starts with developing a clear understanding of who you are, who your ideal client is and what you offer. Package your services, position yourself for maximum exposure, and develop a process that keeps you top-of-mind. Continue reading