In this edition of The Real Word, Bryon Lazine and Nicole White discuss new trends like fence renovations, shifts in home preferences and agents like Ryan Serhant building their brand in the real estate industry. Continue reading
Jimmy Burgess rounded up his top 10 closing gifts that are working for agents right now (No. 10 is straight from his playbook). They’re highly personalized, memorable, shareable and relationship-cementing. Continue reading
One of the best ways to serve your clients is to be a solution to their problems. Helping tenants and landlords work together to keep people in their homes will earn you more referrals and positive press than almost anything else you can do to promote … Continue reading
Nick Bailey asked the question: Is cash really king? This discussion on iBuying and real estate investors is with Tyler Hixson, head of growth and strategy for Opendoor, and Rob Hahn, managing partner of 7DS Associates. Continue reading
Here’s Jimmy Burgess’ list of 40 buyer and seller lead generation strategies that agents out there are using to win deals right now. In the video, find out why he thinks you should start with the last three. Continue reading
Social media is a huge undertaking in real estate, but it’s also a powerful, mostly free tool that can reach more clients with less effort, if you do it right. Here are the tools and tips you need to make it easy from social media guru Katie Lance. Continue reading
In this edition of The Real Word, Bryon Lazine and Nicole White discuss if listing feedback actually matters, the surge of coworking spaces during COVID and the biggest listing cliches agents are guilty of using (and reusing). Continue reading
It might be tempting to keep using your existing brand, but going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you — no matter where you meet them. Continue reading
Looking for a little clarity on the news? Windermere Chief Economist Matthew Gardner dives into recent housing data releases and shares why the market is still far from balanced. Continue reading
Edutainment, a marriage of education and entertainment, is playful but informative and can go a long way in capturing — and keeping — your audience’s attention. If you’re ready to dream up some “edutaining” video content, here are a few ideas to get yo… Continue reading