Increasing your average sales price is simply a small shift in focus followed by a strategic plan to position yourself as the luxury expert. Here are six steps will help you do just that. Continue reading
In this edition of The Real Word, Bryon and Nicole discuss how the eviction crisis is more “clickbait” than we may think, if HOA and condo boards is good for business and an MTV show that’s making a comeback.
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Although CRMs are incredibly useful to productivity and profitability, few agents use these workhorse platforms to their max potential. Find out how to choose the right CRM, the features you’ll need and how to manage your workflow here. Continue reading
In this edition of The Real Word, Bryon and Nicole discuss whether Zillow is potentially becoming a monopoly and go over a list of things to do before selling a home — plus real estate tips from Kim Kardashian.
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Knowing what to shoot is half the battle with video creation. Here’s a handy list of inexpensive video ideas that every agent can — and should — easily make to reach out to more potential buyers and sellers and keep in touch with past clients. Continue reading
Last summer, everyone was on the quest for equality, but where are we one year after George Floyd’s murder? Julia Lashay Israel, Keller Williams head of diversity, equity and inclusion, shares some initiatives she’s embracing. Continue reading
It comes as no surprise that buyers want to see photos, detailed property information, virtual tours and more when looking for a house. But agents don’t always deliver. Here are some strategies worth stealing. Continue reading
Online reviews and recommendations are key to building credibility with potential customers and growing your business. Don’t know where to start? Here are a few strategies to get your clients talking about you. Continue reading
In this edition of The Real Word, Byron Lazine and Nicole White discuss a Black real estate agent and his clients who were handcuffed while touring a home, Zillow seeing profits slip and real estate agents paying NCAA athletes.
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Selling a luxury house that overlooks the water can be lucrative, if you know how to do it right. Here are a few tried-and-true tips to help you promote the benefits of living in a waterfront residence. Continue reading